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Most of ours come from the leading British manufacturers who have recently won the Queen’s Award for Industry, together with one of the leading German Manufacturers. Imported compatible ink jet cartridges are in the main dye-based, manufactured to an out-of-patent design and are hugely reliable. Just the thing for kids homework.

To order your inkjet cartridges and toners on-line simply click on the manufacturer’s name under either ink cartridges or toner cartridges (there are two separate headings for ink and toner cartridges) This will bring you to a list of all known printers by that manufacturer. Click on the printer that you own as shown in the extensive listings and this will bring you to all of the alternatives for your own printer. You can then click on your own choice, be it original cartridges, premium compatible cartridges or cheap ink in the case of imported compatible cartridges.

We hold huge stocks of printer ink jet cartridges and Laser toners which enables us to dispatch your order the day it is received by 1st class post or overnight courier for larger orders and toners.

All our compatible/imported cartridges are manufactured to ISO9000 standards and are guaranteed to give the same print quality and page yield as an original, at a fraction of the price.
A major British company manufactures our range of photo papers. These photographic papers are compatible with all major ink jet printers.

We are more than a website. You are quite welcome to place your order for inkjet cartridges and toners by phone. Our friendly sales team are here to advise you if you are not quite sure what your exact needs are.

We accept all credit/debit cards except American Express. Just click on the “Buy Me” and the rest is very easy. Accounts can be opened for schools, government bodies or registered charities.

Advantage is a family owned business where the accent is on customer service. We have been in the printer supplies business since 1999. Unless otherwise advised, orders received today are in the post today. All prices are plus VAT. Postage is free on two or more ink jet cartridges. Toners are charged at £3.95 carriage per order, as these have to be sent by courier and need to be signed for.

How ink cartridges work

Thermal Inkjets: Most consumer inkjet printers, such as Canon, HP, and Lexmark (but not Epson printers) use a thermal inkjet; inside each partition of the ink reservoir is a heating element with a tiny metal plate or resistor. In response to a signal given by the printer, a tiny current flows through the metal or resistor making it warm up, and the ink immediately surrounding the heated plate is vapourised into a tiny air bubble inside the nozzle. As a consequence, the total volume of the ink exceeds that of the nozzle. An ink droplet is forced out of the cartridge nozzle onto the paper. This process takes a matter of milliseconds.

The printing depends on the smooth flow of ink, which can be hindered if the ink begins to dry at the print head, as can happen when an ink level becomes low; dried ink can be cleaned, from a cartridge print head, by gentle rubbing with isopropyl alcohol on a swab or folded paper towel. [1]

The ink also acts as a coolant to protect the metal-plate heating elements: when the ink supply is depleted, and printing is attempted, the heating elements in thermal cartridges often burn out, permanently damaging the print head. When the ink first begins to run thin, the cartridge should be refilled or replaced, to avoid over-heating damage to the print-head; see more at: inkjet printer.

Piezoelectric Inkjets: All Epson printers use a piezoelectric crystal in each nozzle instead of a heating element. When current is applied, the crystal changes shape or size, forcing a droplet of ink from the nozzle. A piezoelectric inkjet allows a wider variety of inks in a much finer quality than thermal inkjets, while more economical in ink usage.

Typically, two separate cartridges are inserted into a printer: one containing black ink and one with each of the three primary colors. Alternatively, each primary color may have a dedicated cartridge. Some cartridges are specifically designed for printing photographs. All printer suppliers produce their own type of ink cartridges. Cartridges for different printers may be incompatible - either physically or electrically. Since replacement cartridges from the original manufacturer of the printer are often expensive, some other manufacturers produce compatible cartridges as inexpensive alternatives. These cartridges sometimes have more ink than the original OEM branded ink cartridges and can produce the same quality. Some cartridges have incorporated the printer's head (most HP, Dell and Lexmark printers use this system). Usually, they are more expensive, but the printers are cheaper. Others don't include the printer head, but they are more economic and the printers are more expensive (for example, most Epson printers).